Born in Cyprus with Syrian Nationality Filep Motwary now lives in Greece. After his studies, he started off as assistant stylist for the Greek edition of l'Officiel followed by four years as first assistant designer to couture House Loukia. In 2004 Filep moved to Paris as an intern to John Galliano, Dior Couture and later Chloe. Since 2006, he signs Un nouVeau iDeal, the blog that Dazed and Confused recently voted on the top ten fashion blogs in Europe. He continues as women's designer among jewelry designer Maria Mastori. Twice a year he is the Editor for the Fashion issue of Ysterografo and has interviewed some of the most important names in fashion. He is also partner of the web edition of THE POP.

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