In a seamless collaboration between high fashion and high street, Japanese retailer Uniqlo and UNDERCOVER designer Jun Takahashi have teamed up to present this double page spread for A#4. Utilising the fantastical mind of Jun Takahashi with the more commercial street sensibility of Uniqlo, this pairing has materialised in the form of a ‘Help Wanted’ ad, calling for creative people to join the team at Uniqlo. It features an image of a vivid, shiny human brain – akin to those found in Takahashi’s sketches and scrapbooks, with a jet-propelled spaceman hovering overhead as though discovering a new planet. The text ‘NEED YOUR MUSHY BRAIN’ is a pun that reads as ‘need’ or ‘knead’, suggesting to stimulate, massage and invigorate the brain for ideas and new discoveries!

Uniqlo are one of the leading high street stores to provoke collaboration with fashion designers, and their most recent coup is the forthcoming line ‘+J’ designed by Jil Sander.